FOR REAL ESTATE

AI Instagram Ads for Real Estate

Create high-performing Instagram ads tailored for real estate businesses. AdCreate combines AI video generation with Instagram-native formats to help real estate brands launch campaigns faster and test more creative variations.

403%

More Inquiries with Video Listings

< 5min

From MLS Photos to Video

$500+

Saved per Listing vs Videographer

44%

Of Buyers Start Search with Video

SPECIFICATIONS

Instagram Ads Ad Specifications

Recommended formats and dimensions for Instagram Ads ads.

FormatAspect RatioResolutionMax DurationMax File Size
Feed Video4:51080 x 135060 minutes4 GB
Stories9:161080 x 1920120 seconds4 GB
Reels9:161080 x 192090 seconds4 GB
Carousel Video1:11080 x 108060 seconds4 GB
Explore Video4:51080 x 135060 minutes4 GB
PRO TIPS

Pro Tips: Instagram Ads for Real Estate

Expert strategies to maximize your instagram ads performance.

1. Post Reels of your listings with trending audio and "Wait for the kitchen reveal" style hooks

Real estate content on Instagram Reels gets 3x more reach than feed posts, especially when it uses curiosity-gap hooks.

2. Pro Tip

Use the "photo dump" carousel format with video clips: front exterior, open-plan living, the primary bathroom, and the backyard view. This matches native Instagram behavior and earns saves from interested buyers.

3. Create Instagram Stories ads targeting renters in your market (age 25-40, local area)

Use "What $X buys you in [city]" as the hook to capture first-time buyer attention with an aspirational but achievable property.

4. Feature neighborhood highlights in Reels

the best coffee shop, the local park, school ratings, commute time — not just the property itself. Buyers choose neighborhoods, and agents who sell the lifestyle win the client.

5. Use AdCreate's AI avatar to record "Open House This Weekend" Stories ads with your face and voice

Personal-brand content from agents outperforms generic brokerage ads by 40-60% on Instagram.

EXPLORE MORE

Explore More

Related Real Estate advertising guides and resources.

FAQS

Instagram Ads for Real Estate FAQ

Common questions about instagram ads advertising for real estate businesses.

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