AdCreate vs Pencil
Which is Better?
An honest, detailed comparison of AdCreate and Pencil — features, pricing, and ideal use cases. Find out which platform fits your video creation workflow best.
Our Verdict
Pencil offers multi-model AI generation (Veo 3, Sora 2, Runway, Imagen 4) with unique performance prediction backed by $1B+ in ad spend data. In 2026, Pencil introduced a Core plan at $14/mo (50 generations) and Growth at $55/mo (250 generations), making it more accessible. However, Pencil has no AI avatars, no lip sync, no URL-to-video, and no AI music generation — and the Core plan's 50 generations/month can feel restrictive. AdCreate provides talking avatars, AI music generation, lip sync, custom avatar training, and 13+ creative AI tools with a free tier and 500 credits on the Starter plan ($39/mo or $23/mo billed annually) — making it the more comprehensive creative platform.
Feature Comparison
Side-by-side comparison of key features
| Feature | AdCreateRecommended | Pencil |
|---|---|---|
| Video Generation | ||
Text to Video Generate videos from text prompts | With Veo 3.1 and Sora 2 | Veo 3.1, Sora 2, Runway Gen 4 |
Image to Video Animate static images | Multiple AI models available | Runway, Veo, with reference images |
URL to Video Generate video from product URLs | ||
| AI Models | ||
Google Veo 3.1 Access to Google's latest video AI | Veo 3.1 Fast & Pro | Veo 3.1 at 2 credits/sec |
OpenAI Sora 2 Access to OpenAI's video model | Sora 2 Fast & Pro | Sora 2 and Sora 2 Pro |
Multiple AI Models Choose from various AI providers | 5 AI video models | 8+ models (Veo, Sora, Runway, etc.) |
| Avatar | ||
AI Talking Avatars Create talking head videos | HeyGen integration | |
Custom Avatar Training Train avatars on your photos | Train on your photos | |
Lip Sync Sync lips to any audio | ||
| AI Tools | ||
Background Removal Remove backgrounds instantly | Smart Erase and Magic Fill | |
Image Upscaling Enhance image resolution | Up to 4x with Topaz Labs | |
| Audio | ||
AI Music Generation Generate original music | ||
Text to Speech Convert text to natural speech | Gemini 2.5 TTS, 40+ languages | |
| Editing | ||
Built-in Video Editor Timeline-based video editing | Full timeline editor | Timeline with layers |
| Integration | ||
API Access Programmatic access to features | Pro plan | Enterprise only, no public docs |
| Workflow | ||
Team Collaboration Multi-user workspace | ||
| Branding | ||
Brand Kit Consistent brand assets | ||
Pricing Comparison
Compare costs and value
AdCreate
From $23/mo billed annually · Free tier available
- Explore all features free
- All AI models included
- 13+ AI tools
- Video editor included
Pencil
Free tier available
- Multi-model generation (Veo 3, Sora 2, Runway, Imagen 4)
- 50 generations/month on Core ($14/mo)
- Predictive performance scoring ($1B+ ad spend)
- Multi-platform ad launching (Meta, TikTok, YouTube, Google, LinkedIn)
- 5 auto aspect ratios per generation
Pros & Cons Comparison
An honest look at both platforms
AdCreate
RecommendedAdvantages
- Access to Google Veo 3.1 and OpenAI Sora 2
- 13+ AI tools in one platform
- Built-in timeline video editor
- Flexible credit-based pricing — free tier available, plans from $39/mo
- Custom avatar training from your photos
- Native audio generation with AI
Limitations
- No team collaboration features yet
- No brand kit management
- Newer platform (founded 2025)
Pencil
Advantages
- Multi-model access: Google Veo 3, Sora 2, Runway, Imagen 4, Adobe, Bria, Getty
- Predictive performance scoring backed by $1B+ in ad spend data
- Core plan at $14/mo makes enterprise-grade AI accessible to solopreneurs
- Multi-platform ad launching with 5 auto aspect ratios per generation
Limitations
- No AI talking avatars or lip sync
- No URL-to-video feature
- No AI music generation
- Core plan limited to 50 generations/month (unused don't roll over)
- Growth plan jumps to $55/mo for 250 generations
Who Should Choose Which?
Choose AdCreate if you need...
- Cinematic text-to-video with Veo 3.1 or Sora 2
- A full creative toolkit (13+ AI tools)
- Flexible credit-based pricing from $23/mo (billed annually)
- Multiple video types: ads, demos, social content
- An all-in-one platform with a built-in editor
Choose Pencil if you need...
Pencil stands out with multi-model video generation (Veo 3, Sora 2, Runway, Imagen 4) combined with predictive performance scoring backed by $1B+ in ad spend data. With a Core plan at $14/mo for solopreneurs and Enterprise AI governance for Fortune 500 teams, it spans solo creators to large organizations.
AdCreate vs Pencil FAQ
Common questions about choosing between these platforms
See the difference for yourself
Try AdCreate free — explore Veo 3.1, Sora 2, and 13+ AI tools. No credit card required.